Site reliability engineering (SRE) is crucial for organizations undergoing digital transformation, as it ensures consistent and reliable digital service delivery. The 2023 State of SRE webinar, hosted by Dynatrace's Saif Gunja, featured panelists from Kyndryl, Red Hat, and SquaredUp discussing best practices, cultural shifts, and executive support necessary for successful SRE adoption. They emphasized that executive buy-in is essential to foster collaboration and break down organizational silos, which improves understanding and implementation of service-level objectives (SLOs). By aligning SLOs with business goals, organizations can better measure SRE success and enhance client relationships. Generative AI is seen as a promising tool for improving SRE efficiency by simplifying data access and automating tasks like runbook creation. However, proactive measures such as end-to-end monitoring and cross-department collaboration remain critical to achieving optimal SRE outcomes, as these practices prevent reactive states and ensure the fulfillment of SLOs. The discussion highlighted that while SRE, DevOps, and platform engineering have distinct roles, the focus should be on the effective achievement of reliable services rather than strict adherence to one methodology.