Dynatrace has undertaken a comprehensive initiative to refresh its core values to ensure alignment with its evolving global culture and rapid growth. Under the leadership of the Chief People Officer and collaboration with CEO Rick McConnell and CTO Bernd Greifeneder, the company has crafted three guiding values: Innovate with Passion, Engage with Purpose, and Win with Integrity. These values aim to encapsulate Dynatrace's commitment to innovation, purposeful engagement with customers, and maintaining integrity in all endeavors. The development of these values involved input from employees worldwide, fostering a unified company culture while preserving the unique essence that has guided Dynatrace for over two decades. As part of this transformation, Dynatrace has launched a Values Adoption Strategy to embed these principles into every facet of the organization, ensuring they become a foundational element of daily operations and are embraced by all team members, both new and existing.