Scaling websites internationally through effective translation involves a strategic approach to selecting, implementing, and leveraging translation APIs. Businesses must first assess their translation requirements by considering the volume of content and the workflow needed, which influences API consumption and costs. Finding the right balance between language coverage and translation quality is crucial, as is implementing a caching strategy to manage API workload and reduce latency for frequently accessed content. Beyond translation, effective localization requires adapting content to resonate culturally in target markets, incorporating industry-specific terminology and regional conventions. Lastly, planning for scalability ensures that the chosen translation API can support future growth and evolving needs, transforming international expansion strategies into tangible business outcomes.