How Non-Tech Companies Use Voice AI and AI Agents
Blog post from Deepgram
In the post-pandemic economy, voice AI is presented as a tool helping non-technology companies adapt to changing customer expectations, labor shortages, and operational pressures. Macy’s illustrates its use in retail, where voice-enabled personalization, recommendations, advertising, ordering, and customer analytics can connect online and in-store experiences as retailers respond to shifts in e-commerce demand. The technology, which has evolved from early speech synthesis to advanced generative systems and voice assistants, is also being adopted in healthcare to automate administrative work and support diagnostics, in education to reduce teachers’ paperwork and provide customized learning assistance, and in financial services to improve customer support, transactions, and fraud prevention. Hospitality businesses, including hotels, restaurants, and bars, use voice AI for personalized guest services, reservations, orders, housekeeping, and routine staff tasks. Examples such as Intermountain Health, ISTE’s Stretch AI, Deutsche Bank, Macy’s, and Marriott suggest that organizations view voice AI as a way to improve accessibility, personalize services, streamline workflows, and allow employees to focus on more complex or customer-facing work.
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