There's a growing demand for customer-facing analytics, driven by consumers' increasing curiosity about their businesses and investments. Embedded analytics is becoming increasingly popular as companies integrate data analytics and visualization capabilities into user workflows. Tableau is a leading platform for data visualization and dashboarding, but it has limitations when used with embedded analytics, such as difficulties with customizability, duplicated effort, and weaker analytics performance. To overcome these issues, Cube offers a headless BI platform that streamlines building embedded analytics with Tableau and custom presentation layers by centralizing data modeling, security, and caching orchestration, ensuring uniformly performant and efficient embedded analytics.