Journeys: AI-powered orchestration for customer messaging
Blog post from Courier
Courier has launched "Journeys," an AI-powered orchestration tool designed to enhance customer messaging by allowing users to create complex, multi-step notification workflows using a visual editor. This new feature enables businesses to design comprehensive customer experiences by integrating AI agents directly into workflows, facilitating personalized communication without the need for extensive custom engineering. Journeys supports the creation of adaptive flows that respond to user actions, manage sequence timing, and personalize messages based on real-time data, all within a single canvas. Additionally, the inclusion of AI nodes allows for advanced tasks such as user classification, personalized notifications, and profile enrichment, utilizing models like GPT-5.4. While Journeys represents a significant advancement over Courier's previous Automations offering, it currently coexists with it, providing users the flexibility to choose the best fit for their needs.
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