In a world where organizing thousands of images can be time-consuming, Contentful offers a solution by storing all media under a single section of the web app, making it easier to find and use images. However, even with a straightforward storage system, standard naming systems and metadata fields are crucial for proper organization. To address this, Contentful recommends using AI technology such as Amazon AWS Rekognition, which identifies objects, people, text, scenes, and activities in images and videos, enabling automatic metadata creation and image tagging. The integration of AWS Rekognition with Contentful allows users to easily add descriptive tags to images, making content libraries searchable and reducing labor-intensive tasks. Additionally, Contentful's extensibility features enable the seamless integration of other AI services, such as IBM Watson for sentiment analysis, automated translation, grammar checks, and SEO analysis, further enhancing the authoring experience and shortening publishing time.