In marketing, the term "changemakers" refers to individuals who drive transformation and create exceptional digital experiences across various industries. The Contentful Composable Content Platform is being used by organizations like Kraft Heinz, KFC, and Audible to strengthen their performance and create world-class digital experiences. These changemakers face adversity, including antiquated technology and tedious sameness, but use creativity to problem-solve and drive business momentum. They are breaking barriers and embracing new ways of working to help their companies succeed, with a focus on creating immersive, rich, digital experiences that turn audiences into sophisticated connoisseurs. The Contentful platform supports these needs by providing capabilities designed to meet the needs of teams working in concert across platforms, channels, and stages of the customer journey.