Contentful continues to expand its developer ecosystem by releasing creative ecommerce and custom app tutorials, welcoming a new Developer Advocate, and showcasing the capabilities of its App Framework. The platform is also exploring partnerships with companies like imgix and sponsoring conferences to promote its use among developers. Additionally, Contentful highlights various projects built using its platform, such as a Gatsby site demo and a Medusa ecommerce store tutorial, as well as its own developer events and resources, including a careers page and a Developer Showcase.