Contentful has updated its Partner Program, focusing on simplicity, efficiency, and measurability to support partners in delivering cutting-edge digital experiences using the industry's leading composable content platform. The new program aims to give Solution Partners more options to engage with Contentful executives, product, and brand, while ensuring tight alignment with customers' needs. The updated program includes simplified requirements, enhanced benefits, data-driven governance, and a tiered system for partners, with the first-ever Contentful Partner of the Year Awards recognizing outstanding achievements among top partners like Valtech, Apply Digital, Wunderman Thompson, and commercetools.