The blog post by Estelle Karsenti discusses the implications of the European Accessibility Act (EAA), effective June 2025, on businesses providing digital services in the EU, emphasizing the necessity for compliance with accessibility standards to enhance inclusivity for people with disabilities. It outlines how the EAA impacts both front-end and back-end content management, highlighting the importance of accessible design elements such as readable text and descriptive alt text for images, and the role of tools like Contentful in facilitating these changes. The post advises companies to adopt an empathetic approach to accessibility, utilizing technology and design systems to ensure consistent and inclusive digital experiences. It underscores the benefits of accessibility in improving usability and SEO, while also positioning businesses to adapt to future digital trends, suggesting that platforms like Contentful can streamline compliance and enhance agility in the fast-paced digital landscape.