The 2024 McKinsey Global Institute report highlights the transformative potential of generative AI, specifically through the use of transformer models, which could significantly boost economic value by 2040. Transform models, a type of deep learning neural network, are foundational to advanced large language models (LLMs) due to their ability to understand complex relationships and context within data, making them particularly effective for natural language processing (NLP) tasks such as language translation and text generation. These models, including bidirectional transformers like BERT and generative pre-trained transformers (GPTs), are increasingly applied across various industries, from financial services to healthcare and public services, to automate and enhance processes like fraud detection, disease diagnosis, and data classification. Despite their capabilities, the implementation of transformer models presents challenges, such as the need for robust IT infrastructure and high-quality data, as well as concerns about computational costs and environmental impact. As researchers work to make transformer models more scalable and energy-efficient, the technology is poised to continue shaping AI applications and innovation in enterprise settings, albeit with ongoing consideration for ethical and regulatory implications.