How to automate product review requests after purchase

Automating product review requests can significantly increase the number of reviews, which are crucial as 93% of consumers rely on them for purchasing decisions. This process involves using CodeWords workflows to trigger review requests following a purchase, connecting ecommerce platforms like Shopify or WooCommerce via webhooks. Once an order ships, CodeWords stores order details to time the review request optimally, typically 3-5 days post-delivery. Personalization is key, utilizing CodeWords' AI to create tailored messages based on product and customer data, and sending them through preferred channels such as email, SMS, or WhatsApp. A follow-up sequence ensures reminders are sent without being intrusive, with smart suppression preventing redundancy. Though platforms like Zapier can send basic emails, CodeWords offers advanced personalization and stateful sequences, making it a preferable choice for automating review requests.

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