On September 27, 2018, Sam Rhea announced the launch of Cloudflare Registrar, a domain registrar that charges customers only what it pays to registries for domain registration and renewal. Unlike other registrars, Cloudflare does not mark up prices or add fees for services. The company aims to make internet journeys faster and safer by starting at the domain level. Cloudflare Registrar also offers free personal data redaction on WHOIS to protect users' privacy. Access to the service is being rolled out in stages, with priority given to long-time customers. Users can sign up for early access or donate to Girls Who Code to move up in line.