Social media users' frustration with losing their identity and data when platforms change is addressed by the ATProto ecosystem, where users maintain control over their data and identities. This decentralized system, exemplified by Bluesky, allows users to publish content as part of a global, cryptographically signed social web. The post provides a guide on building a serverless ATProto application using Cloudflare's Developer Platform, emphasizing the benefits of serverless architecture such as reduced management overhead and enhanced scalability. The application, Statusphere, serves as a basic demo for understanding decentralized ATProto apps. It utilizes Cloudflare's infrastructure, including Workers, KV, and Durable Objects, for efficient data processing and real-time updates. The text also highlights the interoperability of ATProto components, the role of TypeScript and Rust in development, and the potential future improvements in handling real-time data streams without compromising the serverless model's benefits.