Identifying content gaps in our documentation

The Cloudflare documentation team uses "dogfooding" and data analysis to improve their documentation. They manage the settings of their docs website using Cloudflare products, which allows them to experience the user journey firsthand. Additionally, they analyze internal search data to identify gaps in their documentation and external search data to inform their content strategy. By combining qualitative and quantitative inputs, they treat their content as a product, leading to continuous improvement of their documentation.