Breaking down broadband nutrition labels

The Federal Communications Commission (FCC) is working on finalizing rules for broadband Internet access service providers (ISPs) to display a "label" disclosing prices, introductory rates, data allowances, broadband performance, management practices, and more. This initiative aims to provide consumers with sufficient information to make informed choices when purchasing broadband services. The FCC has invited public comments on the existing label design, which dates back to 2016, and seeks input on how the Internet has changed since then. Cloudflare's comments emphasize the importance of transparency in broadband internet performance, including metrics beyond bandwidth such as latency and jitter. The company also recommends disclosing network management techniques and providing more comprehensive privacy information to consumers.