The real cost of enterprise SSO: per-connection vs per-MAU pricing - Part 3

Part 3 of the series on enterprise SSO pricing provides a detailed comparison of pricing structures from major providers such as WorkOS, Auth0, Okta, Supabase, and Firebase, focusing on per-connection versus per-MAU models. It highlights how costs vary significantly depending on the stage of the company, from startups to established businesses, and explains the complexities of per-connection pricing, which remains predictable with customer growth, compared to per-MAU pricing, which scales with user count. The document outlines various scenarios and price points for different enterprise SSO providers, emphasizing the importance of understanding these models to predict future expenses accurately. It also discusses the hidden costs and compliance factors tied to each provider, alongside the implications of choosing between building in-house solutions versus opting for managed services. The text underscores the significance of transparency in pricing, especially as companies scale, and the challenges of negotiating enterprise contracts with providers like Auth0 and Okta, which tend to become opaque at higher volumes.

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