Live chat on websites serves as an immediate touchpoint for customers, similar to the initial greeting in physical stores like Apple and AT&T, but often overwhelms sales teams by attracting a broad range of site visitors. To address this challenge, companies such as Perfecto Mobile and Outreach employ tools like Clearbit Reveal to qualify and prioritize high-value prospects by identifying visitor companies through IP addresses and firmographic attributes. Perfecto Mobile's use of filtered chat has significantly increased their conversion rate and shortened sales cycles by ensuring that sales reps engage only with qualified leads, while Outreach personalizes chat greetings to enhance engagement and drive more responsive interactions. These strategies help organizations maintain effective communication with potential high-value clients without overburdening their sales teams, ultimately leading to more productive sales conversations and increased lead generation.