The text discusses the challenges faced by companies sponsoring trade shows and conferences, particularly in managing and prioritizing follow-ups from numerous leads collected during these events. Pipely offers a solution by utilizing Clearbit to enrich limited contact information with additional data, such as job titles, company size, and social media presence, enabling businesses to effectively prioritize leads. The service scores leads based on this enriched data, facilitating a streamlined follow-up process. Pipely chose Clearbit for its flexibility and ease of integration, allowing them to incorporate it into their product swiftly. The text concludes by encouraging users to explore Clearbit's capabilities and share their experiences using the service.