The telecommunications industry is under significant pressure to innovate rapidly due to advancements such as 5G rollouts and network virtualization, while also managing the growing demand for digital services. This evolution requires balancing speed with the paramount need for network reliability. Traditional manual deployment processes in telecom are becoming bottlenecks, making it difficult for providers to remain competitive. Continuous integration and continuous delivery (CI/CD) offer a solution by automating software delivery, which improves network reliability, infrastructure management, and compliance with regulatory standards. CI/CD pipelines enable telecom teams to automate the building, testing, and deployment of software, reducing errors associated with manual processes and ensuring consistent performance and compliance across distributed networks. Telecom companies use CI/CD to efficiently manage network function virtualization, 5G service delivery, and operations support systems modernization. CircleCI, a CI/CD platform, is highlighted for its capability to handle large-scale deployments, integrate with existing telecom systems, and ensure compliance and security, thereby supporting the industry’s need for rapid and reliable innovation.