At Census, their goal is to help users make their product and customer data available across their company by turning it into a platform for unified customer data. Their Hubspot Connector is now live on Hubspot's Marketplace, allowing teams to build better operations with synced internal data. Users can leverage the integration in various ways, such as displaying product usage metrics, creating hyper-targeted lists, triggering workflows, and sending personalized messages. Census syncs data to Contact and Company Objects, with support for other objects coming soon, while respecting API rate limits and minimizing API usage. To get started, users can simply add Hubspot as a new service connection, create a new sync, and use the visual data mapping UI to pick what data they want to make available in Hubspot.