The Operational Analytics Conference panel discussion featured an expert panel of product managers, ex-PMs, and product people who shared their perspectives on building data and machine learning products, up-leveling companies to be more data-centric, and when not to use data in making product decisions. Alignment and coordination between teams is crucial for successful project management, as a team can achieve high performance but hollow success if the OKRs or metrics don't meet the needs of its constituency. Co-defining specific metrics and OKRs with key customers can help identify what makes them productive, leading to thinking about the data stack as an end-to-end product. Product managers play an effective role in this by considering a use case from start to finish and ensuring that their goals are aligned with customer needs. The discussion provided valuable insights into the profession of product management, which is always changing and evolving, making it a must-listen for current and aspiring PMs.