Databricks has been a highly requested data source since its public launch, with its Delta Lake product widely available. The company is known for championing Apache Spark and making big data processing faster and easier. Census shares similar goals, aiming to turn warehouses into operational hubs that drive AI and ML outcomes. The integration of Databricks Delta Lake with Census enables direct connection of ML and analytics to business operations, expanding use cases such as lead scoring, customer journey tracking, and revenue optimization.