Identifying Serial's global audience with Twitter

The podcast Serial's second season took a global turn, exploring the case of Bowe Bergdahl, and sparked widespread interest across the world. By analyzing Twitter data using CartoDB's firehose, the creators discovered that tweets were coming from remote corners of the planet, including unexpected places in South America and Africa. The map revealed that popular cities like New York, London, and Chicago received a significant number of tweets, while smaller locations also showed up, illustrating the global reach of the show. This analysis not only provided valuable insights into the audience but also helped create a sense of community among listeners.

No tracked trend matches for this post yet.

Use this post, company, and trend context to find content marketing opportunities, perform competitive analysis, or address product feature gaps via the Plushcap MCP server or the Plushcap API.