The Data Appeal Company has partnered with CARTO to make their POI & Sentiment Data available in the Data Observatory. This partnership enables users of CARTO's platform to leverage high-quality sentiment data from various providers and sources, enhancing spatial analysis and decision-making in sectors such as CPG, Hospitality, Retail, and Real Estate. The combined Places and Sentiment data provide competitive market intelligence, location insights, and business profiling, allowing users to better understand customer perceptions and behaviors. With this partnership, CARTO users can now access a wealth of information on POI details, online sentiment, reviews, and ratings, enabling them to enrich their CRM information, assess site popularity, and optimize supply chain management.