Traditional penetration testing has become a common practice for vulnerability assessment, but its effectiveness is often questioned due to various shortcomings. The drive to reduce costs through software automation and "check-the-box" compliance has led to a decrease in the efficacy of traditional pentests. Many organizations spend millions on compulsory pen tests without seeing any value in reducing actual risk, with security leaders expressing dissatisfaction with their current effort. Common challenges include blind spots due to consultants' billable hours and inflexibility, platform integrations that add operational overhead, and time-to-market issues that leave new application code untested for months. However, Bugcrowd's Next Gen Pen Testing (NGPT) offers a scalable model to sidestep these limitations, delivering 7x more vulnerabilities than traditional penetration testing and improving both security posture and software development best practices.