The text discusses the evolution and importance of web design, emphasizing that it is a crucial component of building a website, whether for a major company or a small business. It outlines a detailed, step-by-step process for designing a website, starting with defining its purpose, gathering necessary tools, creating wireframes, developing a design system, and building the site using high-fidelity designs. The article stresses the importance of user testing and iteration to ensure a positive user experience and highlights common web design mistakes to avoid, such as neglecting accessibility and user needs. It also showcases examples of effective website designs and promotes the use of no-code platforms like Bubble, which simplify the design process by offering tools like a visual editor, pre-built templates, and AI-powered features, allowing users to design and build websites efficiently without extensive coding knowledge.