How CLEBER Saved $100K Building Their Own PIM on Bubble

CLEBER, one of Mexico's largest automotive dealer groups, successfully transformed its corporate website into a dynamic vehicle marketplace by leveraging the rapid development capabilities of Bubble, a no-code platform. Faced with the limitations of off-the-shelf solutions and the prohibitive costs and timelines of traditional development, CLEBER opted to build a custom product information management and content management system on Bubble, achieving launch in just three months and saving an estimated $100,000. This transformation allowed CLEBER to offer a comprehensive platform where customers can research, compare, and view accurate vehicle specifications and pricing across multiple brands. Beyond the public-facing marketplace, CLEBER has expanded its use of Bubble to create a range of internal tools, from a used car marketplace and an admin panel for frontend configurations to a financial planning system and a service order application, demonstrating significant cost savings and operational efficiency. Looking forward, CLEBER plans to enhance digital customer interactions and explore AI integration, underscoring Bubble's ability to deliver tailored, cost-effective solutions swiftly in a competitive environment.