If you’re looking to build a business or startup in 2022, you may have recognized the enormous challenges and shifts in consumer trends after major political and health events. The pandemic brought about impressive growth for social network products, with TikTok's exponential growth making its parent company, Bytedance, the biggest unicorn in the world with a valuation of over $300 billion. Marketplaces also thrived as consumers shifted their behavior to online shopping, with eBay and Amazon dominating the space. Artificial Intelligence has been trendy for tech startups, with Fractal receiving a $360 billion investment from TPG earlier this year. Blockchain saw significant growth, with Axie Infinity hitting a $3 billion valuation in 2021. Fintech solutions also found exponential growth by supporting the e-commerce industry, with Stripe raising another round of $600 million from investors. Agtech and new food saw a 128% growth in early-stage funding deals over five years, while no-code/automation platforms like Bubble are empowering people to build their ideas into dynamic web apps without the need for code. Remote work enablers are in higher demand than ever, with ClickUp raising $400 million at a $4 billion valuation. Health and wellness applications like Freeletics helped millions of people exercise on their own, at home. AR/VR startups are ubiquitous alongside blockchain startups, with AppliedVR receiving $36 million in Series B funding from investors. To get started on an idea, entrepreneurs should find a problem to solve, ensure there is scalable demand, consider resource needs such as time, money, and people, write a business plan, develop a minimum viable product (MVP), and follow the Smart Path to Startup Success by observing trends and fulfilling market needs.