Why enterprise video sharing is on the rise
Blog post from Box
With video comprising about two-thirds of all internet traffic and consumer video usage growing by 24% last year, enterprises are increasingly adopting video for internal communications, marketing, sales, and remote work, spurred by the scalability of cloud technology and the need to connect dispersed workforces. The enterprise video market is projected to grow from $19.8 billion in 2022 to $31.4 billion by 2027, driven by the benefits of video in onboarding, training, effective communication, and marketing. However, the rise in enterprise video sharing introduces challenges such as storage costs, bandwidth constraints, internet accessibility issues, and security concerns. Best practices for managing and sharing enterprise videos securely include implementing access controls, secure authentication, encryption, regular audits, and using platforms like Box for intelligent content management. These measures aim to ensure the confidentiality and integrity of video content while facilitating efficient collaboration across teams.
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