Introducing Norm: The first AI assistant that builds voice agents from a prompt

Speech remains a fundamental mode of communication due to its ability to convey tone and emotion, a complexity that has historically made creating effective voice agents challenging. While ChatGPT demonstrated the potential for coherent computer-mediated written conversations, developing a voice agent capable of handling real-time interactions with natural interruptions and pauses has been elusive. Bland addresses this challenge by introducing Norm, an AI assistant designed to build production-ready voice agents from simple prompts, automating the creation of conversation structures and integrating API calls. Norm leverages years of expertise in voice agent production to handle the diverse requirements of dynamic conversations, such as maintaining conversational state and executing complex workflows. It offers features like safe branching, diff comparisons, and agent-on-agent simulations to ensure robust performance before deployment. Norm is now available on the Bland platform, positioning itself as a resource for teams looking to implement sophisticated voice interactions without extensive engineering support.

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