APM tools are crucial for mobile teams to detect and fix bugs before users notice, helping to maintain user engagement and satisfaction. They enable teams to understand their users' behavior, identify performance issues, and create improvements that increase the app's attractiveness. APM can help prevent costly incidents like "The $200,000 Mistake" by catching problems early on. The main difference between web and mobile APM lies in the device experience, with mobile apps requiring consideration of data availability and connection failures. A great app requires care from its development team, which involves understanding user needs and involving everyone in the process. To achieve this level of care, teams must make data available to all stakeholders and empower them to be self-reliant. Currently, there is a growing interest in mobile APM, with trends including independent branches, modular architecture, machine learning, and complete usage data views. By integrating APM tools like Bitrise into existing workflows, teams can identify performance issues, remedy problems quickly, and gain an edge in the competitive app market.