The tightrope walk of authentication: a balance of convenience and security` is a complex issue where customers' limited knowledge of digital security can lead to significant risks if they choose not to use robust security measures, such as Single Sign-On (SSO), due to budget constraints. Ensuring user convenience while maintaining strong security measures is challenging, but it's essential to strike a balance between the two. The authentik approach offers flexibility in tailoring-made security measures, versatility through supporting multiple protocols and services, transparency through its open-source nature, and prioritizing user understanding and needs by empowering users to choose, understand, and control their own security measures. By adopting this approach, SSO providers can mitigate the risk of misunderstanding or underestimating the importance of security measures, ensuring users are both protected and empowered.