Flare or Sunburst? 5 Same-Prompt Image Tests Before You Ship a Campaign

The article compares OpenAI’s GPT Images 2.5 Flare and Sunburst models through five controlled, same-prompt image-generation tests involving skincare, a rooftop restaurant, a mountain cabin, an art gallery, and a floral studio. Each pair uses identical wording, 16:9 dimensions, 2048 × 1152 PNG output, medium quality, and a single generated image, so that differences in composition, object visibility, human gestures, environmental context, material realism, and available crop space can be attributed to the selected model route rather than changed settings. Rather than declaring an overall winner, it recommends choosing images according to their intended use, such as a wide campaign hero, a product-focused module, or a social-media crop, and evaluating results first at normal display size before inspecting costly-to-fix details like hands, reflections, edges, and geometry. The proposed workflow emphasizes writing briefs with visible requirements, locking test conditions, reviewing output in two passes, documenting any additional iterations, and saving the approved PNG alongside its prompt, model, settings, intended placement, and acceptance note to support reliable handoffs and later revisions.

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