Hybrid Future: Agora + TVU Networks Power Virtual GRAMMY Awards Premiere Ceremony & Critics Choice Awards

Real-time engagement (RTE) technology has been instrumental in connecting people globally, especially during the pandemic when traditional in-person events have had to adapt to virtual formats. TVU Networks, a leader in cloud and IP-based live video solutions, partnered with Agora to enhance two major awards shows of 2021—the GRAMMY Awards Premiere Ceremony and Critics Choice Awards—by integrating RTE into their broadcasting platform. The hybrid virtual events were successful, boasting high viewership rates and increased nominee participation. As vaccines roll out and the world inches closer to a return to normalcy, Agora is optimistic about the continued use of RTE in creating engaging, accessible, and inclusive hybrid broadcasts for future events.

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