May 2022 Summaries
42 posts from Twilio
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The COVID-19 pandemic led to a surge in demand for crisis lines and helplines as people turned to trained specialists for support and resources. To address this increased demand, Twilio deployed $2.9M in grant funding to 19 organizations building crisis lines, which reached over 1.6 million people across 34 countries. Grantees leveraged Twilio-powered solutions to scale hotline and helpline services, maintain staffing capacity through remote work, and track program outcomes using modern analytics tools. The grants supported various initiatives, including transforming refugee crisis lines, supporting mental health challenges, accelerating support for LGBTQ youth mental health, ensuring children's voices are heard, and accessing COVID-19 vaccines and trusted information. Twilio.org's approach to grant making focuses on providing holistic support to nonprofits with digital communications tools and platforms to accelerate positive social change.
May 31, 2022
1,000 words in the original blog post.
Integrate Twilio with Apaleo to automate communication with guests, creating a custom solution for booking reservations, canceling bookings, and connecting guests with agents through WhatsApp chatbots. This tutorial demonstrates how to set up an Apaleo account, create a WhatsApp chatbot using Twilio Studio, integrate with Apaleo API, and connect the chatbot with Twilio Flex for seamless handover to agents. The solution enables hotels to provide a personalized guest experience while automating routine tasks, ultimately enhancing their operations and customer satisfaction.
May 31, 2022
2,271 words in the original blog post.
Dainyl Cua, a recent intern on Twilio's Developer Network, reflects on their journey to finding their passion in the tech field. Growing up in the digital age, Dainyl initially struggled with confidence and interest in coding, but eventually discovered their passion for web development through self-taught programming and a coding bootcamp. After losing their job due to the COVID-19 pandemic, Dainyl reassessed their situation and found that they had a genuine interest in teaching and education, as well as helping developers around the world. Despite facing initial setbacks and failures, Dainyl persevered and is now determined to build projects that educate and help others, with a focus on web development.
May 31, 2022
1,152 words in the original blog post.
SMS notifications on pageviews with Segment and JavaScript, using Twilio Serverless, allow developers to send SMS messages when a user visits their website. To achieve this, developers need to create a Segment source for their website, set up a Twilio function using the Serverless Toolkit, and configure Segment as a destination for the Twilio function. The process involves adding a JavaScript file to the website's `<head>` element, creating a Twilio function that sends an SMS when the website is viewed, and setting up a webhook in Segment to connect the two services.
May 31, 2022
819 words in the original blog post.
The retail industry is witnessing a significant shift in customer engagement, driven by the pandemic's explosion of e-commerce. A recent survey of 3,400 B2C companies and 4,500 consumers revealed that companies embracing digital customer engagement saw an average revenue growth of 70%. However, there are key differences in perception among retailers and consumers about how to use digital engagement effectively. Personalization efforts, while well-intentioned, may need a boost as consumers become increasingly fatigued by too much digital interaction. Furthermore, the rise of cookieless browsing poses a significant challenge for retailers relying on third-party cookies to gather customer data. To overcome these challenges, retailers must innovate new ways to make every touchpoint unique and memorable, leveraging tools like customer data platforms to gain a unified view of customer behavior. Ultimately, engaging smarter, not harder, will be more effective in the long run and present less risk of burning customers out with needless interactions.
May 31, 2022
1,031 words in the original blog post.
A cloud-based call center is a modern iteration of the traditional call center model, eliminating physical limitations such as on-premise data centers and phone systems. By utilizing cloud technology, businesses can now offer customer support across multiple channels, including phone, email, SMS, chat, and more, through APIs that allow for scalability, flexibility, and frequent iteration. This shift to the cloud provides numerous advantages, including improved customer experience, elastic scaling, rapid iteration, global reach, increased reliability, cost control, intelligent routing, call tracking and analytics, and most importantly, controlling one's roadmap. With a cloud-based contact center built on APIs, businesses can build their exact solution needed, providing top-notch service while staying competitive in the market.
May 31, 2022
1,471 words in the original blog post.
A company can use Twilio Studio, a visual workflow builder, to create an IVR (Interactive Voice Response) hotline that collects customer feedback. The process involves creating a new flow, assigning a phone number, and adding widgets such as "Say/Play" and "Gather Input On Call". The flow is then configured to pass the call to an agent, bring in logic checks, and connect to a subflow for the survey. Once the survey is completed, a message can be sent via SMS to thank the customer for their time. Additionally, Twilio Serverless functions can be used to automatically call back customers who disconnect before taking the survey. The entire flow can be tested by pulling out the phone number and testing it.
May 30, 2022
1,666 words in the original blog post.
Twilio's Senior Impact Fund Manager, Emily Miller, shares her story of how she landed her dream job at Twilio.org, leveraging her background as a social entrepreneur and policy advisor. She is passionate about supporting non-profit and social enterprise partners who are making a positive impact through innovative communications technology. Emily loves the opportunity to empower these heroes on the front lines taking on some of the hardest challenges around the world. Her proudest moment was working alongside Twilio.org colleagues to support NGOs in Ukraine, helping refugees. She enjoys various benefits offered by Twilio, including volunteer hours and donation matching for non-profits. For Emily, Positron is the most meaningful Twilio Magic value, representing passion and creativity that empowers others.
May 27, 2022
715 words in the original blog post.
Flex Conversations is a new platform architecture for building asynchronous channel flows in Flex, allowing users to create and customize threaded conversations on channels such as SMS/MMS, WhatsApp, and Chat. The public beta of Flex Conversations provides an easy-to-use interface for setting up conversations, including the ability to create attachments, manage inbound and outbound communications, and integrate with Studio Flows or webhooks. Additionally, Flex Conversations relies on Twilio's Interactions API to route tasks as per workflows specified by users. The platform is designed to make it easier than ever to deploy asynchronous channel capabilities into contact centers and build the workflows that are most suited to businesses. With its open-sourced React-based chat application, Flex Conversations offers endless opportunities for customization and building user experiences tailored to customer needs.
May 26, 2022
2,454 words in the original blog post.
Twilio Studio is being used to create an IVR that can adapt its hours based on public holidays, business downtime or other exceptions by utilizing the Google Places API. This allows for a more dynamic and personalized experience for customers when they call in. The solution uses Twilio Functions with Twilio Studio to look up a spreadsheet or database and apply logic to decide if the business is currently open. A serverless function is used to make a request to the Google Places API, which returns data on the business's opening hours. This data can then be used within a Twilio Studio Flow to direct customers online, provide self-service options, send them to voicemail or ask them to call back at a different time. The solution requires a Twilio account, basic knowledge of Typescript, and a Google Cloud Platform account with the Google Places API enabled.
May 26, 2022
1,675 words in the original blog post.
Twilio has announced that voice recordings are now recorded and stored in dual-channel by default at no additional cost starting May 25th for new accounts, and being rolled out for all existing accounts. This change enables better speaker accuracy in call recordings, as each participant's audio is stored in a separate channel. Dual-channel recordings can be processed to improve the accuracy of transcriptions and sentiment analysis, making it easier for organizations to analyze customer conversations and identify areas for improvement. The new feature allows users to download files in mono or dual-channel without requiring any changes to their Twilio application, and provides greater flexibility and scalability for call recording and transcription needs.
May 25, 2022
622 words in the original blog post.
A participant in a Twilio Video call can share video and audio content, such as an mp4 or webm file, with other participants. This is achieved by creating a <video> element loaded with the intended video file, capturing its stream using HTMLMediaElement.captureStream(), publishing the video and audio tracks to the video room, and playing the file within the video element. The application needs to decide when to stop sharing content from the file, such as when playback ends or when the user stops playback manually. A working example is provided in a Twilio Serverless project that can be cloned and run locally, allowing users to test video playback with external participants.
May 23, 2022
1,799 words in the original blog post.
This tutorial demonstrates how to provide default configuration values for a `.NET` application using the `Microsoft.Extensions.Configuration` APIs. It explains how to store default options in one section of the configuration and override them with specific options from another section, allowing for more flexibility and maintainability in the application's configuration. The tutorial covers various techniques, including adding a "Defaults" section to the configuration file, using the null-coalescing operator to provide fallback values, and binding configuration sections to strongly-typed objects. By following this tutorial, developers can better configure their `.NET` applications for Twilio and SendGrid services.
May 23, 2022
1,746 words in the original blog post.
The tutorial teaches developers how to add a raise hand feature to their Twilio Video application using the DataTrack API, allowing participants to send low-latency messages to each other during calls. To start, developers need to set up a new project with Twilio and install necessary dependencies. They then update the HTML and CSS files to include a button for raising hands and add JavaScript code to handle the raise hand logic. The JavaScript code checks whether a hand is raised, raises or lowers it, and sends notifications over the data track to other participants on the call. Once tested, developers can deploy their application using the Twilio Serverless Toolkit and share a link with others to join the video call.
May 23, 2022
2,037 words in the original blog post.
The text discusses best practices for email marketers to manage the unsubscribe process effectively, emphasizing the importance of a clear and straightforward opt-out mechanism to maintain sender reputation and email deliverability. It advises adhering to local regulations like the CAN-SPAM Act in the U.S., which mandates clear instructions for recipients to unsubscribe, and recommends making the unsubscribe process as simple as possible without requiring recipients to log in or navigate multiple steps. Alternatives such as offering recipients options to reduce email frequency or update their preferences can help retain subscribers, while optional surveys can provide insights into reasons for unsubscribing. Additionally, the text suggests implementing reengagement campaigns for disengaged subscribers before they opt-out and highlights the importance of tracking email metrics, including unsubscribe rates, to optimize email performance. Tools like Twilio SendGrid's Deliverability and Messaging Insights are recommended for monitoring these metrics effectively.
May 21, 2022
1,308 words in the original blog post.
This clicker game is built using Java Spring Boot and allows users to interact with a cat image by clicking on it, which increments a counter dynamically. The game uses HTML, JavaScript, and RESTful APIs to handle user interactions and display the updated counter value. The application consists of three main components: a web controller that renders an HTML page, a REST controller that handles HTTP requests, and a database (not implemented in this example) to store click increments overtime.
May 20, 2022
1,179 words in the original blog post.
To effectively break through marketing noise and increase customer loyalty, marketers must prioritize personalization, transparency, and first-party data. Collecting and utilizing customers' interactions with their business, such as website or app data, provides valuable insights to create tailored experiences. However, building trust is also crucial, as only 65% of customers actually trust companies with their data, despite 95% believing they do. As the end of third-party cookies approaches by late 2023, marketers must adapt and rely on first-party data, focusing on transparency and customer-centric strategies to maintain loyalty and gain a competitive advantage.
May 18, 2022
958 words in the original blog post.
Ngrok is a popular development tool that enables developers to test web applications and webhooks by exposing a local server to the public internet. However, Ngrok has recently added restrictions to its service, which can cause issues with tutorials and instructions from online sources. The main limitations are session expiration times of 2 hours for anonymous users and the inability to serve HTML pages anonymously. To overcome these limitations, developers can create a free Ngrok account, which lifts the restrictions while still using the free tier of the service. By doing so, they can avoid hitting the limitations imposed by Ngrok's new measures.
May 18, 2022
818 words in the original blog post.
You can send email and SMS from Google Forms using Zapier, SendGrid, and Twilio. With these tools, you don't need to write any code to integrate your form with various products. To start, create a Google Form and connect it to a spreadsheet for data storage. Then, configure your SendGrid account to send emails by setting up sender authentication and creating an API key. Next, get your Twilio configuration by buying a phone number and noting down the required credentials. Create a Zapier workflow automation that connects your form submission with SendGrid's email functionality and Twilio's SMS service. You can then test and publish your Zap to send emails and SMS notifications when your form is submitted. This integration is useful for building forms quickly without sacrificing integrations, making it suitable for single short-lived campaigns or when you don't have time to build a fully-fledged form yourself.
May 18, 2022
2,107 words in the original blog post.
Postman` is an API platform that simplifies each step of the API lifecycle and streamlines collaboration. To use Postman, one needs to create an account, navigate to the workspace, collections, and requests. The user can make a GET request to read data from a data source like I Can Haz Dad Joke API, and also send a POST request with authorization to the Twilio Programmable SMS API. Debugging and reading responses are essential parts of using Postman. Additionally, users can use variables, environments, and scripting in Postman to add testing to their requests and manage multiple variables related to the same project.
May 18, 2022
2,130 words in the original blog post.
The HTTP protocol is used for communication between a client and server, allowing access to the world wide web and enabling users to access information on the internet. The GET method retrieves data from a server at a given path, while POST requests send data to a server to create or update resources. PUT requests update and replace target resources with a payload, making them idempotent. PATCH requests partially modify resources without replacing them, and DELETE requests delete target resources. cURL is a popular command line tool used to transfer data with URLs through protocols including HTTP, SMTP, TELNET, and more. By sending HTTP requests with cURL, users can experiment with different methods and endpoints, such as the NewsAPI for fetching top headlines or Twilio's Programmable Messaging API for sending SMS messages.
May 18, 2022
2,508 words in the original blog post.
Gabriel Bolzi, a Developer Evangelist at Twilio, shares his personal story of how he became passionate about computers and programming. His journey started with playing the RPG game Tibia as a child in Brazil, which led him to develop an interest in creating complex parts for it. At 15, Gabriel began developing in C++ and later discovered Node.js, which he found magical. He went on to interview at big companies, eventually landing a job as a Developer Advocate at IBM. After leaving IBM, he joined Santander bank as a full stack developer and later became an Architect. He then co-founded a fintech startup, BeeS Bank, where he learned about fast-fail startups and scaling. Gabriel also took on the CTO role at Dolado, a startup that helps micro-business with their supply chain. Throughout his journey, he emphasizes the importance of community in every endeavor, stating that purpose and support from others are crucial for creating meaningful experiences.
May 18, 2022
839 words in the original blog post.
Twilio has grown into a large company with multiple product suites, and their goal is to create a unified product experience by evolving their design language. To achieve this, they conducted research on customer perceptions of their products' visual design, trait alignment, and cohesion. The results showed that customers prefer clean, simple, professional, and friendly designs, but Twilio's products currently lack cohesion due to differences in navigation, color palettes, and page layouts. The company aims to establish a cohesive personality, increase friendliness, leverage shared UX patterns, invest in implementation, and move towards a more human-centered design approach. By understanding customer needs and preferences, Twilio can create a consistent and engaging experience across their products, ultimately improving the overall user experience.
May 17, 2022
3,239 words in the original blog post.
Twilio has welcomed Joyce Kim as its new Chief Marketing Officer, bringing her experience from Genesys and Arm in driving market expansion and enterprise revenue growth. Joyce's background includes leading digital transformation and global marketing strategies for large developer ecosystems. She is excited to build at Twilio, leveraging the company's expertise in powering data-driven customer experiences. For Joyce, Twilio's "We are Positrons" value resonates as a personal principle of enjoying people on the journey and being a positive force.
May 16, 2022
513 words in the original blog post.
SMS marketing is a powerful tool for customer engagement, with high open rates and click-through rates. However, securing internal stakeholder support can be challenging. To overcome this, it's essential to prepare a solid pitch that highlights the benefits of SMS marketing, including measurable ROI, increased loyalty, and growth. Marketers should start by assessing their current SMS strategy and gathering information on existing providers, pricing models, and technical requirements. They should also develop a mini business case using tools like Twilio's texting for marketing ROI calculator to demonstrate potential ROI. The pitch should include key criteria for success, such as tech stack integration, viewability, trackability, deliverability, scalability, trust & compliance, timeline, implementation resources, and financial summary. By following these steps, marketers can secure approval, budget, and support from internal stakeholders and start building a successful SMS marketing program.
May 16, 2022
2,319 words in the original blog post.
Twilio offers various channels for connecting with customers, and collecting individual words or numbers can be straightforward. However, when asking customers to share specific times and dates, such as scheduling an appointment, it can be complex. This blog post shows how to extract times and dates during a phone call using JavaScript and serverless Twilio Functions without the need for any third-party integrations. To build this solution, you'll need a free Twilio account, an active phone number with voice capabilities, basic Node.js knowledge, and create Twilio Functions to handle incoming calls, process user input, and convert it to a format that can be used in backend systems. The functions will use JavaScript packages like chrono-node and date-fns to extract dates from user input and provide a human-readable format. Once deployed, you'll need to connect the functions to your phone number, save both functions, deploy them, and try out the solution by calling the number and speaking a free-form time and date. This project can be used as a bare-bones example and extended to fit various use cases, such as connecting to backend systems or defining endpoints for handling incoming calls.
May 13, 2022
1,421 words in the original blog post.
You've learned how to send an email when a user changes their password using SendGrid's Mail Send endpoint and Auth0 Actions. You set up your SendGrid account, created an API key, and wrote an Auth0 Action that uses the SendGrid Mail Send endpoint to send a password change email to users. The Action was tested and deployed, then added to the Post Change Password flow in Auth0, allowing it to trigger automatically when a user changes their password. This feature enhances security by keeping users informed of changes to their account information.
May 13, 2022
1,992 words in the original blog post.
Twilio Frontline is a programmable, mobile-first application that securely builds personalized donor relationships over preferred channels such as SMS, WhatsApp, and voice. With integrations into data systems like Salesforce, teams can easily access all the context they need and track engagements efficiently. By setting up Twilio Frontline with Salesforce, organizations can pull in specific information about donors directly from Salesforce to bring more context to each interaction. This integration allows for personalized, insight-driven communications that can be customized using brand-approved templates and linked directly to the Salesforce contact record. The application provides a simple interface focused on communication while providing flexibility to pull in key insights and templatize effective messages.
May 13, 2022
2,334 words in the original blog post.
To configure a C# and .NET application for SendGrid, it's recommended to use environment variables and configuration APIs instead of hardcoding sensitive information. The `ConfigurationBuilder` class can be used to retrieve configuration from multiple sources, such as JSON files, user secrets, environment variables, and command-line arguments. The configuration can then be bound to strongly-typed objects using the `IOptions<T>` interface. The application can also use dependency injection to inject the SendGrid client into classes that need it. By using these techniques, developers can increase the flexibility and maintainability of their applications while ensuring secure configuration of sensitive information.
May 12, 2022
4,230 words in the original blog post.
This project uses IBM's Sentiment API to analyze customer feedback and Twilio's Studio Flow to create an IVR that captures user sentiment, sends it to Segment as a tracked event, and then uses this data to personalize messages sent to customers. The project also utilizes Segment's Destination Function to send personalized SMS or WhatsApp messages based on the sentiment analysis. By integrating IBM's Sentiment API with Twilio's Studio Flow and Segment's analytics capabilities, businesses can deliver targeted and relevant customer communications that foster trust and loyalty.
May 12, 2022
1,849 words in the original blog post.
You can send emails using the .NET libraries that come with the framework, but sometimes you need a more straightforward and powerful way to generate and send emails. In this tutorial, you learned how to generate and send emails using the FluentEmail library connected with Twilio SendGrid in a console project with .NET. You will need a free Twilio SendGrid account and some experience with C# language and .NET platform to complete this tutorial. The tutorial covers creating a console project, configuring SendGrid, creating an API key, adding the API key in the project, sending emails, using Razor templating to generate email, dynamic email templates from SendGrid, future improvements, and additional resources. You can improve the solution further by using a Razor Layout file to reuse headers and footers, keeping track of which emails were sent to avoid sending them again, and exploring other features and tools presented in this tutorial.
May 11, 2022
1,988 words in the original blog post.
Twilio has created an unofficial Eurovision Song Contest voting system that allows users to vote for their favorite songs and view the current top 10 results. The system uses a Twilio phone number as the event number, and users can vote by texting "2022" or another year followed by the country they want to vote for. Alternatively, users can text "Results" followed by the year to see the current top 10 results. The system stores votes in a MongoDB database and uses a hash of the user's phone number to ensure that only one vote per user is counted. The Twilio function is serverless and runs on a Node.js script, which connects to the MongoDB database and processes incoming messages. Once set up, users can use the phone number to participate in the voting system and share their results with others.
May 11, 2022
1,602 words in the original blog post.
Twilio has announced that it is now a remote-first company, adopting an approach focused on flexibility, connection, and new ways of working. This shift comes after the COVID-19 pandemic forced the company to shut down offices and work from home, allowing Twilio to adapt to virtual collaborating and problem-solving. The company's Open Work initiative, launched in 2021, aimed to redefine the future of work and structure its teams accordingly. Through a listening-led approach, Twilio surveyed its global workforce, revealing that most employees feel productive working remotely and don't want to return to an office full-time. This remote-first approach will help Twilio attract top talent, ensure equitable experiences for all employees, evolve its location strategy, drive a healthy culture, and make investments in optimizing the workplace experience.
May 11, 2022
1,092 words in the original blog post.
In House Turing, SDKs and libraries are used to make code more human-centered and easier to read, as they provide a way for developers to reuse packaged code and tools. Java offers internal libraries such as `java.util` and external libraries like Twilio's Java helper library, which can be integrated into projects to simplify the development process. Utilizing APIs is crucial in saving time and solving problems efficiently. The Twilio SDK provides a seamless integration with Twilio's products and services, allowing developers to create interactive web applications and make phone calls and send SMS. Additionally, libraries like JUnit 5 and Mockito can assist in finding bugs and practicing behavior-driven testing and test-driven development.
May 11, 2022
1,096 words in the original blog post.
Real-time messaging is an instantaneous communication method between humans or a human and a chatbot, allowing businesses to provide quick and efficient customer support. This type of messaging has evolved from traditional synchronous communication to asynchronous messaging, offering features such as read receipts, automated replies, and multimedia capabilities. Real-time messaging benefits businesses by providing a digital touchpoint for customers, improving the positive customer experience, and increasing top-line revenue growth. Businesses can leverage real-time messaging in various ways, including customer support, healthcare, sales, and real estate, making it an essential tool for creating seamless interactions with customers.
May 10, 2022
1,270 words in the original blog post.
Twilio's first-ever Chief Privacy Officer is Amy Holcroft, who joins the company with expertise in navigating complex compliance initiatives and addressing privacy regulations. Previously, she led a global team at HP Company and HPE as their Chief Privacy Officer for 13 years. She brings a talent for gardening and is reading "Bees at the Bottom of the Garden" to learn about beekeeping. Amy is excited to build Twilio's reputation as a trusted custodian of customer data and strengthen its commitment to data privacy, resonating with the company's We are Positrons principle of approaching everything with kindness and support.
May 10, 2022
677 words in the original blog post.
Announcing the addition of External AWS S3 Storage Support for Voice Recordings allows customers to store their voice recordings in their own AWS S3 bucket, providing additional security and compliance measures. This feature can be enabled by specifying an AWS S3 bucket URL and credentials within the Twilio Console. When external storage is active, Twilio will not store or keep media files associated with a recording in the cloud, and it's the customer's responsibility to manage the security and lifecycle of their recorded content. The feature includes considerations such as retry mechanisms for failed uploads, deletion of recordings due to fatal errors, and updated metadata for the recording resource.
May 09, 2022
1,264 words in the original blog post.
The Apprentice: ONE Championship Edition partnered with Twilio to enhance audience engagement and facilitate communication between candidates and Chatri Sityodong, the show's Chairman and CEO. The partnership utilized Twilio's comprehensive suite of solutions, including SMS messaging APIs, Autopilot, Functions, and Flex. These tools enabled seamless communication between Chatri and the candidates, as well as interactive chatbots to engage audiences through a "Watch and Win" game on Facebook Messenger. Additionally, Twilio was used to drive social impact by helping NGOs transform their communication strategies using its technology and solutions. The show's final four contestants successfully built and presented proof-of-concept solutions within 36 hours, demonstrating the ease of use and potential of Twilio's platform in addressing pressing social issues.
May 04, 2022
1,565 words in the original blog post.
Twilio's Developer Advocacy team has introduced the Twilio Dev Phone, a Twilio CLI plugin that enables developers to send and receive calls and SMS directly from their local development environment. The tool is designed to help overcome issues related to personal cell phones being a blocker to Twilio development, such as lack of cell service or phone number availability in certain countries. With the Dev Phone, developers can configure a phone number, send messages, make outbound calls, and receive inbound calls and SMS without needing their personal device. The tool is fully open source and allows for contributions, making it easy for developers to get started and provide feedback.
May 02, 2022
563 words in the original blog post.
At SIGNAL 2021, Plushcap announced a partnership with Google's Business Messages, enabling businesses to engage directly with customers in one of their top preferred channels. This partnership allows businesses to differentiate by meeting customers where they are, especially as private messaging channels become increasingly used for customer support and commerce conversations. With Google Search having billions of searches worldwide every day, this is not a new channel that consumers need to adopt - it's where they want to engage with your business. By supporting rich messaging features on Google's Business Messages, businesses can create visual and engaging shopping experiences, drive sales, and improve customer satisfaction by responding to customers' questions right from search results. With Twilio's Conversations API, businesses can leverage their existing conversational workflows and content on a new channel, reaching customers in a new place.
May 02, 2022
728 words in the original blog post.
Twilio has announced the general availability of its MMS for Long Text Messages feature, which allows customers to send longer messages as a single message without breaking them up into smaller segments. This feature is available at no additional cost and can be used with Short Code, Toll-Free, and A2P 10DLC sender types in the US and Canada. The new feature aims to improve user experience and reduce costs associated with sending multiple segments. Businesses that send high volumes of messages or have throughput concerns may benefit from this feature, which is designed to make developer's jobs easier while building for the next decade of messaging.
May 02, 2022
728 words in the original blog post.
Password reset emails are essential transactional messages that aid users in securely accessing their accounts, especially when they forget their passwords. These emails should include a prominent reset link rather than a physical password to minimize security risks. It's crucial for these emails to feature the company's recognizable sender name and logo to assure recipients of their authenticity, and they should be concise, with a clear call-to-action. Time-sensitive links, as demonstrated by companies like Nike, add an extra layer of security by limiting the validity period. Ensuring deliverability is also pivotal, as emails should reliably reach the inbox and not get caught in spam filters; this can be achieved by using dedicated IP addresses and separating transactional emails from marketing content. Understanding these best practices helps companies maintain user trust and enhance the user experience.
May 01, 2022
1,225 words in the original blog post.