July 2025 Summaries

Perplexity announced a content licensing partnership with Gannett, bringing journalism from USA TODAY and more than 200 USA TODAY Network local publications into its AI-powered search products, including its Comet browser. Gannett employees will also receive access to Perplexity’s Sonar API and Enterprise Pro tools. Perplexity presents the agreement as part of a broader effort to shift digital publishing incentives away from SEO-focused content toward accurate, authoritative reporting with clear citations. The company argues that such publisher partnerships can provide media organizations with new revenue and distribution opportunities while helping users receive more reliable and contextual AI-generated answers.

Perplexity has launched Comet, an AI-powered web browser designed to replace fragmented tab-based browsing with a contextual assistant that helps users research, compare information, explain concepts, and complete online tasks through natural-language interactions. Positioned as a shift from passive browsing to active thinking, Comet can conduct multi-step workflows such as finding products, booking meetings, sending emails, preparing daily briefings, and evaluating decisions while retaining context across a session. The company emphasizes that reliable, accurate answers are central to the browser, particularly as AI agents take on more decision-making responsibilities, and says Comet can encourage curiosity by offering explanations, counterpoints, related topics, and personalized assistance based on how users explore the web. Comet is initially available to Perplexity Max subscribers, with invite-only waitlist access planned to expand gradually over the summer, while the company intends to add features and refine the product through user feedback and ongoing AI advances.

Perplexity has introduced Perplexity Max, its most advanced subscription tier, aimed at users who need extensive AI productivity tools, early product access, and leading AI models. Max includes unlimited monthly use of Labs, which can create dashboards, spreadsheets, presentations, web applications, and other projects, along with priority support and access to models such as OpenAI o3-pro and Claude Opus 4. Subscribers will also receive early access to new offerings including Comet, Perplexity’s forthcoming AI-powered browser, as well as exclusive premium data sources and partner benefits. The plan targets professionals, content creators, business strategists, and academic researchers, while Perplexity Pro remains available for most individual users at $20 per month and Enterprise Pro continues to serve organizations needing management, security, and internal knowledge integrations. Perplexity Max is initially available through the web and iOS, with an enterprise version planned for the future.