May 2025 Summaries

A forward-thinking global technology leader partnered with Hasura to reimagine its go-to-market (GTM) operations and address fragmented, siloed customer data across dozens of systems. The company unified over 40 Salesforce instances into a single, queryable semantic graph called the GTM Supergraph, which created a real-time, role-aware data layer for accessing trusted data on accounts, opportunities, product usage, and campaign touchpoints through a consistent API. PromptQL sits on top of the supergraph, transforming it into an AI-native interface where teams can ask complex, contextual questions like "Which high-usage opportunities have gone dark in the last 30 days?" The solution unifies fragmented CRM data, surfaces reliable, trusted insights to GTM teams, and leads to faster, smarter actions. Key benefits include unified GTM visibility, conversational data access, role-based security, multi-step reasoning & AI workflows, and reliability that fosters trust. The new GTM operating system is transforming how the company sells, serves, and grows, unlocking real-world use cases such as account plan generators, opportunity risk analyzers, upsell signal detectors, and cross-org opportunity views. PromptQL ensures reliability and fosters trust by decoupling planning from execution, enforcing strict field-level access, chaining together multi-step reasoning, and building to self-correct. The company sees opportunities in additional GTM areas such as pre-built AI workflows, proactive AI insights, and an extensible agent ecosystem. Ultimately, the goal is a smarter, faster, and more human GTM motion that keeps humans at the center.

Open Banking is transforming financial institutions' data sharing and connections with third-party apps, leveraging AI to maximize value from these data flows. Financial institutions see Open Banking as a compliance burden, but combining it with AI creates a powerful business opportunity. AI agents can deliver major benefits such as data quality management, lineage visualization, compliance monitoring, API performance optimization, partner intelligence, monetization, real-time issue response, and governance. A metadata-driven architecture is essential to support these use cases, providing semantic understanding of APIs and data. Solutions like Hasura Data Delivery Network (DDN) and RouteForge plugin help enable this approach. Advanced solutions also support governance, lineage tracking, transparency across complex data flows, and the foundation for AI data agents like PromptQL to deliver powerful capabilities. By implementing an agentic AI blueprint, financial institutions can unlock significant value from their Open Banking investments, leading the future of the industry.