September 2022 Summaries

Checkly has emerged as a leading solution for IT performance management across eight key areas, including enabling unique customer experiences, balancing speed and reliability, and managing innovation. The company's modern and comprehensive approach to API and browser monitoring sets it apart from traditional solutions, providing a competitive Total Cost of Ownership (TCO). Checkly's unique ability to close the gap between development, quality assurance, and operations with one unified platform is a key factor behind its strengths, enabling excellent Monitoring-as-Code experience and effective addressing of blind spots in application delivery chains. By leveraging synthetic monitoring points and IaC providers, Checkly delivers scalability, consistency, and collaboration, helping developers test locally before code goes live, test on deploy, and use continuous monitoring and alerting capabilities to give confidence in system performance.

PQLs are individuals who have experienced value from using a product, making them more likely to purchase than other leads who only researched or were referred. A PQL has bought into the product beyond research, promotions, or referrals. PQEs are team members who have experienced value from using the product before joining the team, making it easier and faster to onboard them as they're already convinced of the mission and product. The core of a business is its mission and product, which should be the foundation for building a culture and engaging team members. Companies can attract PQEs by showcasing their products in a way that resonates with potential employees, such as through blog posts or social media, making it easier to find like-minded individuals who will accept job offers because they love the product. By prioritizing mission and product alignment, companies can build a strong foundation for engagement and long-term success.