August 2022 Summaries

The concept of a driver is essential for organizations to leverage their vast amounts of data generated by various SaaS tools, analytics platforms, and app development tools. Drivers use established standards such as ODBC and JDBC to simplify data access and integration, allowing users to work directly with data from anywhere without writing custom code. By extending these standards beyond just databases, drivers provide universal data connectivity, enabling self-service for IT teams and business users alike. Unlike APIs, which are ubiquitous but not standardized, drivers bring SQL standards to APIs, simplifying integration and providing a richer experience with data. With CData Drivers, organizations can access data through simple SQL queries, reducing the need for low-code development expertise and maintenance headaches, while gaining a more robust experience with their data.

CData Software has established itself as the leader in standards-based data connectivity, partnering with numerous leading names in data and embedding CData Drivers into their platforms due to its exceptional breadth and depth of data connectivity. Founded by technologists for innovators, CData prioritizes delivering superior driver technology, reliability, and support. The company offers a wide range of features including real-time connectivity to over 250 data sources, universal standards, platform adapters, richer data experience, extensive metadata support, bi-directional data access, demonstrably superior performance, blazing-fast SQL engine with query pushdown, maximized resource usage, configurable smart caching, and frictionless data access for every application. CData's commitment to continuous maintenance and updates ensures seamless connectivity even as underlying APIs change or security patches are applied. With a focus on API expertise and decades of experience in embedded software technologies, CData engineers consistently ship drivers for new data sources every quarter and maintain their products continuously.

The 2022 release of CData Drivers and connectivity solutions includes several new supported data sources such as AlloyDB, Azure Active Directory, Monday.com, Neo4j, Oracle ERP (Financials), Oracle HCM, Oracle Service Cloud, Outreach, Pipedrive, Reckon Accounts Hosted, Salesloft, Zoho Projects. The release also improves the user experience with UI updates, a single installer for both trial and licensed installations, hierarchy design for driver properties, and simplified access for MuleSoft and BizTalk customers. Additionally, CData has announced plans to release a BizTalk Adapter in the coming months.

The sales landscape has undergone significant changes due to digital transformation and COVID-19, with customers now expecting a self-directed buying process that involves researching and trying products before human interaction. This shift requires sales teams to create smooth digital experiences, align with marketing efforts, utilize accurate forecasting, and access a 360-degree view of the customer through data integration. The key to achieving this is by pulling together data from various systems, such as CRM, marketing automation platforms, and analytics tools, to form a comprehensive Customer 360 view that can inform sales processes and drive business growth.

CData Software has been recognized as a Strong Performer in the 2024 Gartner Voice of the Customer for Data Integration report, based on real customer reviews. CData is a leading provider of data access and connectivity solutions that streamline data access and insulate customers from complex integrations with various databases and APIs. The company's standards-based connectors enable seamless data integration, allowing customers to focus on their core business without worrying about the intricacies of integrating with different data sources.