March 2024 Summaries

Insurance companies can leverage Location Intelligence to enhance their risk assessment, underwriting, and claims management through interactive maps created using CARTO. These maps showcase different use cases such as weather-related risks, historic hurricane tracks, flood-prone areas, wildfire danger zones, crime rates, and road accidents. By analyzing these data points, insurers can optimize underwriting profitability, support proactive risk management strategies, and effectively communicate insights to clients. The interactive maps are created using CARTO's features such as widgets, Workflows, and SQL parameters, which empower insurers to analyze and mitigate a wide range of risks. Additionally, the maps provide valuable insights into flood risk, wildfire danger, crime rates, and road accidents, enabling insurers to adjust underwriting guidelines, pricing models, and risk mitigation strategies accordingly.

Deck.gl version 9 has been released, marking a significant milestone in its development as it includes support for WebGPU and TypeScript, making it one of the early visualization libraries to adapt to the next generation of web graphics standards. This update promises improved performance, future-proofing, broader device support, and enhanced developer tools, including static typing, autocompletion, and code quality improvements. The release also introduces new features such as widgets, category filtering, and a reimagined architecture for the CARTO module, making it easier to build robust and innovative geospatial applications with ease, efficiency, and unprecedented speed.

The European Union has introduced the Regulation on Deforestation-free products, requiring companies trading commodities in the EU market to prove that their products don't originate from recently deforested land. To achieve this, organizations need a thorough knowledge of their supply chain and spatial analysis is crucial. The Forest Data Partnership promotes a 'Convergence of Evidence' approach for Forest and Commodities Monitoring, which involves combining multiple datasets to tell the story around any given plot of land. A solution has been launched to help organizations with EU Deforestation Regulation compliance, incorporating methodologies like WHISP and leveraging the Modern Geospatial Analysis Stack, including CARTO's platform, Google Cloud, and Google Earth Engine. The solution allows for spatial analysis on data, enabling organizations to perform analysis directly within their existing cloud environment, ensuring optimal interoperability and data governance measures.

NielsenIQ has partnered with CARTO to offer its sales and marketing data through the spatial analytics platform, providing CPG businesses with enhanced visualization and analytical capabilities for data-driven decision-making. The integrated data products, encompassing over 600 granular market views and 300 categories across multiple country channels, empower users to visualize market trends, extract actionable insights, and make informed decisions with confidence. CARTO's Data Observatory now offers premium subscriptions to NielsenIQ's data products, enabling businesses to optimize their strategies on priority countries, product offerings, marketing campaigns, and sales strategies.

Meet CARTO at Google Next '24 Google Next is just the corner - less than one month away, and tech leaders will soon make their way to Las Vegas for Google Next – THE place to learn about the latest developments in cloud, AI, security, and more. Modern Spatial Analytics is rapidly evolving, bringing opportunities for growth and offering companies a competitive advantage. CARTO is leading the way in cloud-native spatial analytics to enable smarter decision-making with spatial data, through its collaboration with Google Cloud. This collaboration offers scalability, quick rendering, and low-code analysis through Workflows. CARTO will also be hosting breakout sessions and networking events at Google Next '24, including a session on strategies for deforestation-free supply chains amidst evolving regulatory terrain. The company invites leaders to attend Tapas & Mapas or visit their booth #1771 to learn about how CARTO's capabilities can address spatial challenges effectively.

BT Active Intelligence location insights are now available via the CARTO Data Observatory. These hyper-local human mobility data provide businesses unprecedented access to granular footfall data, allowing them to optimize their strategies and enhance operational efficiency. The data is derived from Geolocated Mobile Network Data (GeoMND), which uses additional signal types to boost data density and geolocate network events. This approach allows for a 'bottom-up' model of population mobility, distinguishing between stationary ("dwells") and non-stationary ("pings") behaviour using space and time clustering algorithms. The insights can be used across various industries, including insurance, retail, and property development, to assess location-based risk profiles, predict changing demands from customers, and make informed location planning decisions. The data is available as a H3 grid and can be accessed through the CARTO Data Observatory without requiring ETL or file exchange.