Oracle Open World Recap: Delivering Customer Experience (and Mustaches)` The Oracle OpenWorld conference brought together software developers, partners, and industry experts to share knowledge and innovations in customer experience, communication channels, and marketing. The event showcased various solutions and services that enable businesses to enhance their interactions with customers through voice, SMS, MMS, and direct mail. Partners such as BlueLeap, OpenMethods, and SureShot presented their experiences with Oracle Service Cloud, demonstrating the benefits of adding SMS as a communication channel, improving customer experience, and driving business growth. Additionally, Twilio partnered with these companies to give away prizes, including vacation packages, to attendees who participated in mustache-themed activities, highlighting the importance of innovative marketing strategies and community engagement.