Automated incident response offers significant advantages, such as reducing response times and scaling solutions to fit an organization's infrastructure, yet it also raises complex questions about which processes to automate and how to balance automation with human oversight. Organizations must navigate these challenges by tailoring automation strategies to their unique needs, involving stakeholders, and defining the scope of projects. Effective implementation involves several best practices, such as mapping infrastructure dependencies, starting with well-defined environments, and creating a list of potential automated actions. The article suggests using tools like the SOC Automation Capability Matrix to streamline the process and emphasizes a phased approach of crawling, walking, and running to gradually build confidence in automation while minimizing disruption. This method involves starting with simple, repeatable tasks, then progressing to more complex orchestrations that enable autonomous decision-making, all while continuously engaging with stakeholders to align actions with organizational goals.