Diahook has rebranded as Svix, a name change that better represents the company's mission to make the internet more connected and interoperable by making webhooks sending and management easy and reliable as a service. The new identity conveys values of speed, robustness, and simplicity through its short and strong-lettered name, which is also reflected in its logo and logotype. The company aims to solve the pain point of managing webhooks, which are underused due to their complexity, and will continue to make announcements about future developments.