How Konsus use Sanity as a headless CMS to drive inbound engagement
Blog post from Sanity
Konsus, a Y Combinator startup offering on-demand outsourcing services, transitioned to the Sanity platform to overcome limitations faced with their previous content management systems, Ghost and Contentful. As detailed by CTO Jing Kjeldsen, Sanity's headless CMS offered solutions such as GROQ for handling extensive text content and custom types for embedding data in their HTML editor, which was crucial for their blog and landing pages. This transition has enabled Konsus to develop their front-end using React, maintain a strong Pagespeed rating, and enhance team productivity by allowing the marketing team to independently create complex content. Future plans include expanding the use of Sanity for additional infrastructure components, such as an Advanced Order-wizard and an automatic landing-page generator, to further streamline their operations and improve customer experience.