Global Research Survey Results: Leveraging Digital Transformation to Enhance the Customer Experience

While most organizations are pursuing large-scale digital transformations to capture industry benefits and keep up with competitors, they face significant challenges in their journey, including increased pressure to prove business value, discovering software problems through customer feedback rather than internal teams, and restricted budgets. Despite these obstacles, nearly 90% of respondents believe that digital transformation results met or exceeded expectations, with over half expecting AI and ML to make their roles easier. The survey highlights the importance of cloud migration, AI, and ML in driving digital transformations, but also notes the need for organizations to address implementation challenges such as disjointed teams, a shortage of skilled employees, and restricted budgets.

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