Kineviz provides products and services for graph analytics that help business users gather, analyze, and visualize data to make informed decisions. Graph analytics enable the support of decision-making by providing insights into data relationships and connections. However, there are obstacles such as complex tools and interfaces that require technical expertise, which can hinder their adoption. The graph database enables assembling data from different sources in a coherent whole, while also being intuitive and corresponding closely to human understanding. Kineviz's GraphXR product supports business users by visualizing and filtering data, enabling discovery, aggregation transformations, and visualization for reporting purposes, ultimately facilitating the presentation of insights to stakeholders.