Adtech Tokyo 2021 Report
Blog post from Mapbox
In November 2021, Mapbox Japan showcased its advancements in location-based marketing at ad:tech Tokyo, where Tomotaka Yamazaki introduced Mapbox's vision for the future of this field. Mapbox, a global platform serving over 600 million users, offers customizable and high-precision maps through its Mapbox Studio, utilizing Zenrin data for accuracy and supporting advanced rendering capabilities. The platform is designed for compatibility with various smart devices, ensuring its adaptability to technological progress. Mapbox's versatility is highlighted through innovative applications like storytelling maps, a real-time Tohoku support map during the COVID-19 pandemic, the Mini Tokyo 3D project animating train positions, and the River Runner application tracking a raindrop's journey. These initiatives demonstrate Mapbox's commitment to enhancing user experiences and offering valuable solutions for advertisers and developers in the realm of location-based marketing.