Kenshoo's engineering team developed a proactive log monitoring and alerting system using Logz.io to maintain the functionality and credibility of their marketing platform, which integrates with over 100 third-party systems. By implementing this system, they aimed to catch and address issues before they impact customers, thereby preventing downtime that could result in substantial financial losses. To enhance efficiency, they created an IntelliJ/Jetbrains Plugin that allows developers to set up alerts directly from their code, fostering a culture of full cycle ownership and testing within the development team. This plugin was designed to simplify the alert creation process and was made community-driven, with plans to open source it, allowing other developers to benefit from streamlined log-based alerting. The team believes this approach not only improves their internal processes but can also aid others in achieving similar operational goals.